About
Commercial and GTM Strategist blending creativity with ingenuity to drive purchase propensity.
People are not machines. They make choices like humans. I combine human insights with proven growth frameworks, channel expertise, and deep sales experience to create pipeline and growth.
B2B buying is messy—seven stakeholders on average, competing priorities, imperfect information. Marketers who understand human behaviour are essential.
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Six Exits
Each engagement built commercial infrastructure that contributed to acquisition outcomes.
01
Insurance AI
Sales velocity in a new segment
02
Legal Tech
Investor-ready growth flywheel
03
Learning & DEI
Pipeline in a disrupted market
04
AI Construction
Founder-led growth amplified
05
Agri-Tech
Full-service to trade exit
06
Materials Science
$35m exit
Get Started
Let's set your path
for growth.
Schedule a call to discuss growth and the blockers I can help unblock.